Have you ever almost been hit by a car crossing the street staring at your mobile?
Have you ever spoken to someone without them ever looking you in the eye as they stare incessantly at their mobile?
Do you feel as if you spend more time in cyberspace than in the real world?
Then you are not alone.
Our lack of being “present” is detracting from our real world situational awareness.
The great irony of the Internet is that as we become dependent on the information – 90% of which was developed in the past 5 years – the paucity of good/clean data is showing. The Internet is a hostile environment. The true danger of our lack being present is our faith that we can control our consumption of data.
The Web 3.0 environment is one wherein you need not show intention to receive data.
We no longer must click on links or type in searches to acquire the data we need as our devices implicitly know where we are; who we are; what we like and need and thus provide it to us as a glove fits a hand. This would be wonderful if we could guarantee the security of that glove. The hacker community well understands that true power comes from not just transparency but from telepathy. Hacker crime kits like Citadel, SpyEye, Poisonivy and the BlackHole Exploit kit allow for our virtual persona’s to be hunted.
Being present is now paramount. The first stage of regaining our situational awareness begins with putting our devices down. The second is to challenge our corporations, partners, and governments to stop treating Cybersecurity as an expense. It is a function of business and life in 2013 an inelastic good. Be present today my friend because there is a car coming.