As mobile phone owners continue to become more familiar with their devices, a new study found they are now starting to recognize the data security implications they can pose. However, though the awareness is there, bad habits are still prevalent.
According to AdaptiveMobile's second Global Security Insights Mobile report, 83 percent of surveyed mobile phone users are concerned with the data stored on their devices, while 69 percent are concerned about identity theft issues.
Comparatively, only 48 percent of respondents said they worried about the handsets themselves.
At the same time, the study also found that many mobile phone users fail to practice good data protection. Fifty percent of respondents said they would open an SMS text message even if they didn't recognize the sender. Nearly a third said they save their login information and passwords on their phones.
These findings are disconcerting, considering recent estimates by research firm IDC, which predicted the global smartphone market will grow 55 percent this year. According to IDC's report, smartphone shipments will reach 472 million this year and nearly 1 billion by 2015.
"The smartphone floodgates are open wide," said IDC senior research analyst Kevin Restivo in a press release. "Mobile phone users around the world are turning in their 'talk-and-text' devices for smartphones as these devices allow users to perform daily tasks like shopping and banking from anywhere."
However, though both enthusiasm and adoption of smartphones are up, it is evident that owners must improve the way they use the devices to avoid exposing sensitive information.
Business can help move this along by adopting mobile practices into their data security policies. Also, equipping mobile devices with antivirus software and other data protection tools will provide additional assurance that sensitive corporate information will not be exposed by the devices.