The latest research report from Oracle has revealed that, although mobile data use is rapidly increasing, consumers continue to express doubt over the security of their information that gets accessed via smartphones and tablets.
Oracle’s study, entitled Opportunity Calling: The Future of Mobile Communications – Take Two, polled more than 3,000 consumers across the world to gain perspective on mobile technology habits, attitudes and expectations. The findings clearly illustrate a growing demand for mobile services.
According to the study, nearly half of all mobile users surveyed have increased their data usage in the past 12 months. Text and voice usage has, by comparison, remained relatively stagnant. The rise of mobile applications continues to be the driving force behind this trend.
Nearly six in 10 consumers surveyed reported downloading free mobile applications while one-quarter have paid for access to an app. These numbers are expected to grow in the coming months as the versatile utilities spread to a wider range of mobile platforms. More than half of respondents indicated that they already own a tablet, or are seriously considering purchasing one within the next year.
Mobile device use is also on the rise as consumers ask their smartphones and tablets to replace other electronic gadgets. More than 40 percent of respondents indicated that they have used their mobile devices to replace their digital cameras, with similar findings related to MP3 players and GPS handsets.
However, this growing reliance on smartphones and tablets exists against a backdrop of lingering mobile security concerns.
Approximately seven out of 10 consumers responding to the Oracle survey indicated that they do not believe, or are not certain, whether the data stored and transmitted by their mobile devices is protected. Data security concerns associated with mobile banking services and location-based applications was particularly prevalent.
As smartphone and tablet owners look for ways to protect their information on mobile platforms, there may be significant opportunities for hardware and software providers offering innovative and effective data security solutions. However, more proactive strategies may be needed in the interim.
According to Dark Reading contributor editor Robert Lemos, the first step toward strong mobile security is threat awareness. For most users, device loss and theft are primary vulnerabilities. Establishing and rotating security passwords, enabling data encryption and exploring advanced features such as remote data wiping will significantly reduce the potential for a breach. Also, downloading applications from approved stores only, and keeping these programs updated, can also prevent a number of problems before they start.
Data Security News from SimplySecurity.com by Trend Micro